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Building online stores with oscommerce: professional edition
Building online stores with oscommerce: professional edition
Date: 30 Jan 2009, 00:16
Building Online Stores with osCommerce: Professional Edition: Learn how to design, build, and profit from a sophisticated online business. 388 pages | Packt Publishing (May 12, 2005) | 1904811140 | PDF | 4 Mb Building Online Stores with osCommerce: Professional Edition will teach you how to use, build and maintain a complex, powerful e-commerce website using osCommerce. As well as everything you need to get started with osCommerce, this book goes onto cover how to: - Increase your sales through cross-selling and up-selling - Offer custom discounts and support the use of gift certificates - Incorporate your own RSS feed to enhance the content of the site - Use and control banners to market popular or profitable products within your store - Customize the osCommerce code to make your site more robust, eliminate bugs, and increase flexibility and customer appeal Understand the security technologies involved in e-commerce and develop your own security and backup strategies - Build your business by utilizing various advertising techniques, search engine optimization, affiliate and drop-shipping schemes - Learn the principles and methods used by professional programmers to empower you to continue creating and building your online business


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